Redefining procurement.
Profiling young brands.

my foodbase – for the procurement of top brands and ambitious start-ups that want to become one.

15+ years of FMCG experience
The basis of myfoodbase

my foodbase stands on two legs:

 

On the one hand, we strengthen the retail trade with tried-and-tested procurement concepts that ensure long-term (and retroactive) condition advantages.

 

And secondly, we support brands, especially young start-ups, with our network and expertise in order to establish their products in food retail in the long term.

 

In short: we want to redefine procurement and raise the profile of young brands!

 

We combine refreshingly future-oriented ways of thinking and working with years of experience from working with sector giants from trade and industry.

 

Whether you are a buyer or a start-up: Let’s challenge the status quo of the Fast Moving Consumer Goods market and reach new heights together!

“The success of young brands is not the goal, but the result. It comes from acting authentically, responsibly and patiently, driven by a good dose of curiosity.”

Benjamin Schäfer, CEO

Hungry for the latest food trends?

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Ready for trade(s)?

Whether you’re a food start-up or a buyer for a large supermarket, trade doesn’t start with the exchange of goods. Trade begins with the exchange between people. And this is where the wheat is separated from the chaff.

If you have any questions in advance, please contact us by phone or e-mail.

If you have any questions in advance, please contact us by phone or e-mail.