Privacy policy

Privacy policy in accordance with Art. 13, 21 GDPR and § 25 TTDSG for the content and functions of the website www.myfoodbase.de (hereinafter “Services”)
Status: May 2024


1. general information
We attach great importance to the protection of your personal data and your privacy. For this reason, we would like to explain to you transparently how we process your personal data in accordance with the General Data Protection Regulation (GDPR) and store or access information on your end device in accordance with the Telemedia Act (TTDSG). Only if you as the data subject understand how and why we process your data will you be sufficiently informed about the purpose and benefits of our processing. This privacy policy applies to all processing of personal data carried out by us as well as to the storage of information on your end devices and access to it. It covers both the use of our services and services as well as external online presences such as our social media pages.

The controller within the meaning of the General Data Protection Regulation (GDPR), the German Federal Data Protection Act (BDSG) and other data protection regulations is


my foodbase GmbH

Gaussstr. 42

44879 Bochum
Tel. +49 (0) 234 / 3240799
Fax +49 (0) 234 / 3240685
hello@myfoodbase.de
Managing Director: Benjamin Schäfer
Hereinafter referred to as “controller” or “we”.


2. general information on data processing

2.1 Personal data
Personal data refers to specific information about personal or factual circumstances of an identified or identifiable natural person.
Individual details about personal or factual circumstances are, for example:
Name, age, marital status, date of birth
Address, telephone number, email address
Account number, credit card number
IP address & location data
Vehicle number, license plate number
ID card number, social security number

2.2 Processing of personal data
Our processing of personal data always takes place within the legally defined limits. This means that all data processing operations are based on a legal basis. These are standardized in Art. 6 para. 1 GDPR. Most data processing is based on a legitimate interest on our part (Art. 6 para. 1 lit. f GDPR), on processing operations necessary for the performance of a contract (Art. 6 para. 1 lit. b GDPR) or on the basis of your consent (Art. 6 para. 1 lit. a GDPR). In the latter case, you will be informed separately (e.g. via a cookie banner) about the consent process.
Personal data is only processed by us for clear purposes (Art. 5 para. 1 lit.   b GDPR). As soon as the purpose of the processing no longer applies, your personal data will be deleted or protected by technical and organizational measures (e.g. by pseudonymization).
The same applies to the expiry of a prescribed storage period, subject to cases in which further storage is necessary for the conclusion or fulfillment of a contract. In addition, there may be a legal obligation to store the data for a longer period or to pass it on to third parties (in particular to law enforcement authorities). In other cases, the storage period and type of data collected as well as the type of data processing depends on which functions you use in the individual case. We will be happy to provide you with information on this in individual cases in accordance with Art. 15 GDPR.

2.3 Processed data categories
Data categories are in particular the following data:
Master data (e.g. names, addresses, dates of birth),
Contact data (e.g. e-mail addresses, telephone numbers, messenger services),
Content data (e.g. text entries, photographs, videos, contents of documents/files),
Contract data (e.g. subject matter of the contract, terms, customer category), Payment data (e.g. bank details, payment history, use of other payment service providers), Usage data (e.g. history in our services). contract subject matter, terms, customer category),
payment data (e.g. bank details, payment history, use of other payment service providers),
usage data (e.g. history in our services, use of certain content, access times),
connection data (e.g. device information, IP addresses, URL referrers).

2.4 Security measures
In accordance with the legal requirements and taking into account the current state of the art, the implementation costs and the nature, scope, circumstances and purposes of the data processing, we take appropriate technical and organizational measures to ensure a level of protection appropriate to the respective risk. These measures include the confidential, unaltered and constant availability of your data. They also include controls over access to your data and measures to collect, transfer, secure and separate your data from that of others.
We have also established procedures to ensure the exercise of your rights as a data subject, including the right to erasure of data and to respond to potential threats to your data. We already integrate the protection of personal data into the development of our software and use procedures that comply with the principles of data protection through technology design and data protection-friendly default settings.

2.5 Transfer of personal data to third parties
In the course of our data processing, your personal data may be transferred or disclosed to other bodies, companies, legally independent organizational units or persons. This may include, for example, payment institutions in the context of payment transactions, IT service providers or providers of services and content that are integrated into our website.
If we transfer or disclose your personal data to third parties, we observe the legal requirements and, in particular, conclude appropriate contracts or agreements with the recipients of your data that serve to protect your data.

2.6 Third country transfer
If this privacy policy states that we transfer your personal data to a third country, i.e. a country outside the EU or the EEA, the following applies.
If we process your data in a third country or if the processing takes place in a third country in the context of the use of third-party services, this will only take place in accordance with the legal requirements.
Furthermore, a third country transfer will generally only take place with your express consent. Regardless of whether this has been given or not, we ensure that we have contractual or legal authorization to transfer and process your data in the third country in question. Furthermore, we only allow your data to be processed by service providers in third countries that we consider to have a recognized level of data protection. This means, for example, that there is a corresponding adequacy decision between the EU and the country in which we transfer your personal data. An “adequacy decision” is a decision adopted by the European Commission pursuant to Art. 45 GDPR, which determines that a third country (i.e. a country that is not bound by the GDPR) or an international organization provides an adequate level of protection for personal data. Alternatively, e.g. If there is no adequacy decision, a third country transfer will only take place if, for example, contractual obligations exist between us and the service provider in the third country through so-called standard contractual clauses of the EU Commission and further technical security precautions have been taken to ensure an adequately equivalent level of protection to that in the EU or the service provider in the third country can provide data protection certifications and your data is only processed in accordance with internal data protection regulations (Art. 44 to 49 GDPR. Information page of the EU Commission: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection_de).

2.7 Information on cookies used
Cookies are small text files that contain data from websites or domains visited and are stored on your device (computer, tablet or smartphone). When you access a website, the cookie stored on your device sends information to the party that placed the cookie.

2.7.1 First-party cookies and third-party cookies
Our Services may set third-party cookies and allow third parties to place cookies on your device. The difference between a first party cookie and a third party cookie is the control over the placement of the cookie. First party cookies are cookies that are specific to the services that created them. Their use enables us to offer an efficient service and to evaluate your user behavior in our services. Third party cookies are placed on your device by third parties (i.e. not by us). Although we may allow third parties to access our Services to place cookies on your devices, we do not control the information provided by the cookies, nor do we have access to this data. This information is processed entirely by the third parties in accordance with their respective privacy policies and, where applicable, any data processing agreements concluded between us and the third parties in accordance with Art. 28 GDPR or joint responsibility agreements in accordance with Art. 26 GDPR.
We distinguish between
Functional cookies: These cookies are necessary for the basic technical functions of the Services. These cookies enable, for example a secure login and the storage of the progress of order processes. They also enable us, for example They also enable us, for example, to store your login data, the contents of your shopping cart and the uniform display of page content.
Statistics cookies: These cookies enable us to analyze the Services so that we can measure and improve their performance. You can change your personal settings for statistics cookies by clicking on the corresponding opt-out link.
Marketing cookies: These cookies are used by us to provide you with advertising that may be relevant to your interests. These cookies enable, for example sharing pages via social networks and writing comments. Offers that may match your interests are also displayed. You can change your personal settings for marketing cookies by clicking on the corresponding opt-out link.

2.7.2 Use of cookies
We want you to be able to make an informed decision for or against the use of cookies that are not absolutely necessary for the technical features of the Services. For this reason, we enable you to choose which cookies you allow in a consent banner when you visit our services for the first time and then permanently in the corresponding settings. Functional cookies are mandatory for visiting our services and are therefore already permitted via our default settings. Statistics and marketing cookies are optional. You can allow them by consenting to the setting of these cookies in the cookie banner. Alternatively, you can reject statistics and marketing cookies. Please note that you may be shown advertising even if you reject the use of statistics and marketing cookies. However, this advertising will then be less focused on your interests. However, you will still be able to use the full functionality of the services.

2.7.3 Storage period of cookies
If we do not provide you with explicit information on the storage period of cookies (e.g. in the cookie banner), you can assume that the storage period can be up to two years. If cookies have been set on the basis of your consent, you have the option at any time to revoke your consent or to object to the processing of your data by cookie technologies (collectively referred to as “opt-out”).

3. data processing in connection with the use of our services
The use of our services with all their functions involves the processing of personal data. We explain exactly how this happens here.

3.1 Informational use of our services
The purely informational use of our services requires the processing of the following personal data and information: Browser type and browser version, operating system used, address of previously visited websites, IP address of the device you use to access our services and the time you accessed our services. All of this information is automatically transmitted by your browser if you have not configured it to suppress the transmission of this information.
This personal data is processed for the purpose of ensuring the functionality and optimization of our services and to guarantee the security of our information technology systems. These purposes are also legitimate interests pursuant to Art. 6 para. 1 lit. f GDPR, the processing is therefore carried out on a legal basis.

3.2 Contact form / contacting us by email
We process your personal data that you provide to us when contacting us for the purpose of responding to your inquiry, your email or your callback request. The processed data categories are master data, contact data, content data, possibly usage data, connection data and possibly contract data. In individual cases, we forward this data to companies affiliated with us or third parties that we commission to process orders. The legal basis of the processing depends on the purpose of the contact.
Grds. it is based on our legitimate interest and thus on Art. 6 para. 1 lit. f GDPR;
If the aim is to conclude a contract, the authorization is based on Art. 6 para. 1 lit. b GDPR.

3.3 Applicant management
We process your personal data that you provide to us as part of the application process (e.g. via the corresponding contact form in our services) for the purpose of processing your application and carrying out the application process. At your request, we will also consider your application in future application procedures with us or our subsidiaries. The processed data categories are master data, contact data, content data, usage data (not for postal applications), connection data (not for postal applications), contract data. The legal basis for processing your data in the context of applicant management is based on Art. 88 para. 1 GDPR in conjunction with. § Section 26 para. 1 SENTENCE 1 BDSG. The legal basis for applications to subsidiaries and for storage for future application procedures is Art. 6 para. 1 lit. a GDPR in conjunction with. Art. 7 GDPR, Section 26 para. 2 BDSG; Art. 6 para. 1 lit. f GDPR.

3.4 Web hosting

3.4.1 Provision of our services
In order to provide you with our services, we use the services of a web hosting provider. Our services are accessed from the servers of these web hosting providers. For these purposes, we use the infrastructure and platform services, computing capacity, storage space and database services as well as security services and technical maintenance services of the web hosting provider.
The processed data includes all data that you enter in the context of your use and communication in connection with your visit to our services or that is collected from you in the process (e.g. your IP address). Our legal basis for using a web hosting provider to provide our services results from Art. 6 para. 1 lit. f GDPR (legitimate interest).

3.4.2 Receiving and sending emails
The web hosting services we use may also include sending, receiving and storing emails. For these purposes, the addresses of the recipients of your emails and the senders as well as other information relating to the sending of emails (e.g. the providers involved) and the content of the respective emails are processed. The aforementioned data is processed for purposes including the detection of SPAM. E-mails are generally not sent encrypted on the Internet. As a rule, emails are encrypted in transit, but not on the servers from which they are sent and received (unless end-to-end encryption is used). We can therefore accept no responsibility for the transmission path of emails between the sender and receipt on our server. Our legal basis for using a web hosting provider to receive and send emails results from Art. 6 para. 1 lit. f GDPR (legitimate interest).

3.4.3 Collection of access data and log files
We ourselves (or our web hosting provider) collect data on every access to the server (server log files). The server log files may include the address and name of the services and files accessed, the date and time of access, the amount of data transferred, notification of successful access, browser type and version, your operating system, referrer URL (the previously visited page) and, as a rule, IP addresses and the requesting provider.
The server log files may be used for security purposes, e.g. to avoid overloading the servers, to avoid overloading the servers (especially in the event of abusive attacks, so-called DDoS attacks) and, on the other hand, to ensure the utilization of the servers and their stability. Our legal basis for using a web hosting provider to collect access data and log files results from Art. 6 para. 1 lit. f GDPR (legitimate interest).

3.5 Tracking & Tools
We use the following services to ensure a smooth technical process and optimal user-friendly use of our services:
Google Tag Manager
Google Tag Manager is a solution with which we can manage so-called website tags via an interface and thus integrate other services into our services. The Google Tag Manager itself (which implements the tags) does not process any personal data. With regard to the processing of personal data by the integrated services, please refer to our explanations of the individual Google services below. The provider of Google Tag Manager is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Website: https://marketingplatform.google.com; Privacy Policy: https://policies.google.com/privacy.

Google Search Console
We use the Google Search Console, a web analysis service from Google, to continuously optimize the Google ranking of our services.
The Google Search Console enables us to carry out search analyses that provide us with information about how often our services appear in Google search results. This allows us to monitor and manage our services in the search index.
No personal user or tracking data is processed or transmitted to Google when using the Google Search Console.

Google Analytics
We use Google Analytics for the purpose of statistically analyzing your use of our services. Your IP address is collected by us before it is anonymized by Google by shortening it before it is permanently stored on their servers. Processed data is usage data & connection data. The recipient of the data is Google Ireland Ltd, Gordon House, Barrow Street Dublin 4 Ireland (as joint controller, Art. 26 GDPR). If Google transfers this data to a third country (e.g. the USA), this will only be done on a case-by-case basis, on the basis of an order processing contract concluded with Google and in accordance with standard contractual clauses agreed with Google and other security measures permitted by the GDPR, which guarantee the security of the processing of your personal data with a level of protection identical to that in the EU. The legal basis for the use of Google Analytics is your consent (e.g. via an opt-in in the cookie banner), provided that you have given it to us during your visit to our services and therefore results from Art. 6 para. 1 lit. a GDPR. Cookies are stored on your end device on the basis of your consent and personal data is read out as a result. If you have not given us your consent to the use of Google Analytics (no opt-in in the cookie banner or revocation of your consent), we will not (or no longer) use Google Analytics in the context of your visits to our services.

3.6 Pages on social media websites
We maintain pages on the websites of social networks on the Internet and process personal data in this context in order to communicate with the users active there or to offer information about us. We would like to point out that your data may be processed outside the European Union when you visit our pages. The operators of the respective social networks are responsible for this. You can find a detailed description of the respective forms of processing and the options to object (e.g. opt-out) in the privacy policies of the operators of the respective social networks.

LinkedIn
We operate a LinkedIn page about our company on LinkedIn. When you visit and use the LinkedIn page, LinkedIn can evaluate your usage behavior and provide us with information obtained from this. This information is used for the purposes of economic optimization and needs-based design of our website/services. The categories of data processed are master data, contact data, content data, usage data and connection data. The recipient of the data is LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland, as joint controller pursuant to Art. 26 GDPR. The legal basis for the processing of the data in accordance with the provisions stated here results from our legitimate interest and thus from Art. 6 para. 1 lit. f GDPR.
LinkedIn is responsible for implementing your rights as a data subject. LinkedIn informs you about your rights as a data subject at: https://de.linkedin.com/legal/privacy-policy. You can also assert your rights against us; we will then forward your request to LinkedIn immediately.

4. order processing
If we use external service providers to process your data, we will carefully select and commission them. If the services provided by these service providers are order processing within the meaning of Art. 28 GDPR, the service providers are bound by our instructions and are regularly monitored. Our order processing contracts comply with the strict requirements of Art. 28 GDPR and the requirements of the German data protection authorities.

5. rights of data subjects
If your personal data is processed, you are a data subject within the meaning of the GDPR and as a user you have the following rights vis-à-vis the controller:

5.1 Right to information
You can request confirmation from the controller as to whether personal data concerning you is being processed by us.
If such processing has taken place, you can request the following information from the controller:
the purposes for which the personal data are processed;
the categories of personal data that are processed;
the recipients or categories of recipients to whom the personal data concerning you have been or will be disclosed;
the planned duration of storage of the personal data concerning you or, if specific information on this is not possible, criteria for determining the storage period;
the existence of a right to rectification or erasure of personal data concerning you, a right to restriction of processing by the controller or a right to object to such processing;
the existence of a right of appeal to a supervisory authority;
all available information on the origin of the data if the personal data are not collected from the data subject;
the existence of automated decision-making including profiling in accordance with Art. 22 para. 1 and 4 GDPR and – at least in these cases – meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for the data subject.
You have the right to request information as to whether the personal data concerning you are transferred to a third country or to an international organization. In this context, you may request to be informed of the appropriate safeguards pursuant to Art. 46 GDPR in connection with the transfer.

5.2 Right to rectification
You have a right to rectification and/or completion vis-à-vis the controller if the processed personal data concerning you is incorrect or incomplete. The controller must carry out the rectification without undue delay.

5.3 Right to restriction of processing
You have the right to obtain restriction of processing of personal data concerning you where one of the following applies
if you contest the accuracy of the personal data concerning you for a period enabling the controller to verify the accuracy of the personal data;
if the processing is unlawful and you oppose the erasure of the personal data and request the restriction of their use instead;
if the controller no longer needs the personal data for the purposes of the processing, but you require them for the establishment, exercise or defense of legal claims, or
if you object to the processing pursuant to Art. 21 para. 1 GDPR and it has not yet been determined whether the legitimate grounds of the controller override your grounds.
If the processing of personal data concerning you has been restricted, such data may only be processed – apart from being stored – with your consent or for the establishment, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the Union or of a Member State.
If the restriction of processing has been restricted in accordance with the above conditions, you will be informed by the controller before the restriction is lifted.

5.4 Right to erasure

5.4.1.
You have the right to obtain from the controller the erasure of personal data concerning you without undue delay and the controller shall have the obligation to erase personal data without undue delay where one of the following grounds applies:
The personal data concerning you are no longer necessary in relation to the purposes for which they were collected or otherwise processed.
You withdraw your consent on which the processing is based according to Art. 6 para. 1 lit.   a or Art. 9 para. 2 lit.  a GDPR and there is no other legal basis for the processing.
You object to the processing pursuant to Art. 21 para. 1 GDPR and there are no overriding legitimate grounds for the processing, or you object to the processing pursuant to Art. 21 para. 2 GDPR.
The personal data concerning you have been unlawfully processed.
The personal data concerning you have to be erased for compliance with a legal obligation in Union or Member State law to which the controller is subject.
The personal data concerning you have been collected in relation to the offer of information society services referred to in Art. 8 para. 1 GDPR collected.

5.4.2.
If the controller has made the personal data concerning you public and is obliged pursuant to Art. 17 para. 1 GDPR to erase the personal data, the controller, taking account of available technology and the cost of implementation, shall take reasonable steps, including technical measures, to inform controllers which are processing the personal data that you as the data subject have requested the erasure by such controllers of any links to, or copy or replication of, those personal data.

5.4.3.
The right to erasure shall not apply to the extent that processing is necessary
for exercising the right of freedom of expression and information;
for compliance with a legal obligation which requires processing by Union or Member State law to which the controller is subject or for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;
for reasons of public interest in the area of public health pursuant to Article 9 (2) lit. 2 lit.   h and i and Art. 9 para. 3 GDPR;
for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes pursuant to Art. 89 para. 1 GDPR, insofar as the right referred to in para. 1 is likely to render impossible or seriously impair the achievement of the objectives of that processing, or
for the establishment, exercise or defense of legal claims.

5.5 Right to information
If you have asserted the right to rectification, erasure or restriction of processing against the controller, the controller is obliged to notify all recipients to whom the personal data concerning you have been disclosed of this rectification or erasure of the data or restriction of processing, unless this proves impossible or involves a disproportionate effort.
You have the right to be informed of these recipients by the controller.

5.6 Right to data portability
You have the right to receive the personal data concerning you, which you have provided to the controller, in a structured, commonly used and machine-readable format. You also have the right to transmit this data to another controller without hindrance from the controller to which the personal data has been provided, where the processing is based on consent pursuant to Art. 6 para. 1 lit.   a GDPR or Art. 9 para. 2 lit.   a GDPR or on a contract pursuant to Art. 6 para. 1 lit.  b GDPR and the processing is carried out by automated means.
In exercising this right, you also have the right to have the personal data concerning you transmitted directly from one controller to another, where technically feasible. This must not adversely affect the freedoms and rights of other persons.
The right to data portability does not apply to the processing of personal data necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

5.7 Right to object
You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Art. 6 para. 1 lit. e or f GDPR; this also applies to profiling based on these provisions.
The controller will no longer process the personal data concerning you unless the controller demonstrates compelling legitimate grounds for the processing which override your interests, rights and freedoms or for the establishment, exercise or defense of legal claims.
If your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for such marketing, which includes profiling to the extent that it is related to such direct marketing.
If you object to processing for direct marketing purposes, your personal data will no longer be processed for these purposes.
Notwithstanding Directive 2002/58/EC, you have the option of exercising your right to object in connection with the use of information society services by means of automated procedures using technical specifications.

5.8 Right to revoke the declaration of consent under data protection law
You have the right to revoke your declaration of consent under data protection law at any time. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.
Processing is lawful until your withdrawal – the withdrawal therefore only affects processing after receipt of your withdrawal. You can declare your revocation informally by post or e-mail. Your personal data will then no longer be processed, unless otherwise permitted by law. If this is not the case, your data must be deleted immediately after revocation in accordance with Art. 17 para. 2 GDPR must be deleted immediately. Your right to withdraw your consent subject to the above-mentioned conditions is guaranteed.

Your revocation should be sent to:
my foodbase GmbH Gaußstr. 42 44879 Bochum
Tel. +49 (0) 234 / 3240799 Fax +49 (0) 234 / 3240685 hello@myfoodbase.de
Managing Director: Benjamin Schäfer

5.10 Right to lodge a complaint with a supervisory authority
Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement if you consider that the processing of personal data relating to you infringes the GDPR.
The supervisory authority with which the complaint has been lodged shall inform the complainant on the progress and the outcome of the complaint including the possibility of a judicial remedy pursuant to Art. 78 GDPR.

6. automated decisions in individual cases including profiling
Automated decisions in individual cases including profiling do not take place.

7. notification obligations of the controller
If your personal data has been disclosed to other recipients (third parties) on legal grounds, we will notify them of any rectification, erasure or restriction of processing of your personal data (Art. 16, Art. 17 (1) and Art. 18 GDPR). The notification obligation does not apply if it involves a disproportionate effort or is impossible. We will also inform you of the recipients upon request.